Saturday, April 26, 2014
Somebody's After Your Smarties
Here's an interesting piece I picked up last year, a Beano advertising poster for Smarties. In 1983 Rowntrees, the makers of Smarties, teamed up with D.C Thomson to produce these advertising posters featuring Dennis the Menace, Gnasher and Walter the softy. The posters are a strange size - 76.5cm x 40cm, not the usual A3 size you're more likely to see.
There are a lot of Beano related items around today but back in the 1980's there was hardly any, the above poster was probably amongst the first.
As far as I am aware two posters were produced, the design you see above and a second design the following year. Unfortunately this is the best image I have of it, when it was auctioned on ebay recently.